Before a property exists on a hillside, it exists in detail. Lighting, proportion, materiality — resolved before a single foundation is laid. This is the work that precedes the work. Quick Answer: Carrousel Studio is a creative studio working exclusively with hospitality and lifestyle brands. Founded in 2010 by Creative Director Lon Lee, Carrousel provides design, photography, and video for independent restaurants, boutique hotels, vineyard properties, and lifestyle brands ac

Hospitality | Hong Kong | 5 Years | Full Brand Build BRANDING | MARKETING | VIDEO PRODUCTION Four locations. No brand. No voice. No strategy. Five years later, eight locations and a franchise-ready identity. Here’s how it happened. The brand Frites was a Hong Kong restaurant group with something genuine — four locations, real food, loyal regulars. But online, it was invisible. 1,900 Instagram followers. 30 website visitors a month. No brand voice, no visual identity, no stra